official Media of ABLE BC

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The Quarterly Pour

The Quarterly Pour is distributed to all independent liquor stores, rural agencies, pubs, bars, lounges, and nightclubs in BC. With informative articles that educate owners and managers, this high quality niche publication reaches over 2,850 buyers in the liquor industry.

Readership

Owners and General Managers responsible for buying liquor, products, and services for their private liquor stores, pubs, and bars across BC are mailed The Quarterly Pour each quarter. These buyers are sourcing new and unique products and have decision-making authority. Secondary readership is by bartenders, servers, and liquor store staff who influence the buying decision.

Distribution

By subscription and controlled circulation

  • Pubs, Bars, Lounges & Nightclubs - 1,800
  • All Independent Liquor Stores - 890
  • Suppliers and Industry Contacts - 200

Circulation

  • Published quarterly
  • 2,890 copies per issue

Digital Circulation & Online Presence

The Quarterly Pour is also emailed out each quarter and all ads have hyperlinks that can be directed to a specific landing page. The magazine is also posted on ABLE BC's website and EMC's site.

“The Publican is a well-balanced and interesting magazine. I find it a great resource of information for me as a manager, as well as for my staff to learn about industry trends and new products.”
- Tina Cox, Manager, Lickman Liquor Store